Full Service Digital Agency | Web Design, SEM Agency

SMDigital, a certified Google Adwords agency with 10 years of Internet Marketing experience helps businesses grow through Responsive Web Design, SEM, PPC and Social Media.

What is Augmented Reality

SMDIGITAL PARTNERS | Mobile Augmented Reality  - 954.606.5870 


What is Augmented Reality?


Augmented reality (AR) is a live, direct or indirect, view of a physical, real-world environment whose elements are augmented by computer-generated sensory input such as sound, video, graphics or GPS data. It is related to a more general concept called mediated reality, in which a view of reality is modified (possibly even diminished rather than augmented) by a computer. As a result, the technology functions by enhancing one's current perception of reality. By contrast, virtual reality replaces the real world with a simulated one.

Augmentation is conventionally in real-time and in semantic context with environmental elements, such as sports scores on TV during a match. With the help of advanced AR technology (e.g. adding computer vision and object recognition) the information about the surrounding real world of the user becomes interactive and digitally manipulable. Artificial information about the environment and its objects can be overlaid on the real world.

Learn more about Full Service Digital Agency, SMDigital Partners by visiting www.SMDigitalPartners.com

Laurence Gartel, "Father of Digital Art" New York International Auto Show - Automotive Augmented Reality

     


   

Sparkman & Stephens - Marine Augmented Reality

Related Posts

YouTube 1975985256698989519

Name

Email *

Message *